STARBUCKS x PARED
Our female millennials within the apac region are confident, fashion-forward trend-setters who are looking for brands that are able to help express their individuality. Our unique identifier and creative vehicle – the impossible-to-miss tan lines – doesn’t just communicate boldness and fashion-forward confidence, but also a physical mark of a good time that we’re not afraid to show – it’s our mood.
Creative Agency: Iris Singapore
Creative Group Head: Diego Barboza
Art Director: Daniel Aung
Copywriter: Racquel Narciso
Senior Editor: Pamella Ang
Photography: Studio Oooze